Some days
ago, the Internet giant Google has been sending its user some e-mails
announcing a change in its privacy policies from March 1.
With
this move Google intends to unify all its services in one aiming to
increase the “user experience” and improve its services.
It
consists of a removal of the legal restrictions that had prevented the
company from crossing users’ data between its services. Thus, we will
find suggestions in Youtube related to the last e-mails we received, for
example. Whenever we login in Google, we will get recommendations of
search results according to the interests expressed in Google Plus,
Gmail or YouTube.
The company explained that with this change
they will be able to offer their users the most relevant results on
search and information, apart from helping advertisers to find clients,
mostly in mobile phones.
People from Google had explained that,
in spite of the cross link among different platforms; they will continue
their policy of not combining personal information of users gathered by
DoubleClick, their advertising network.
Even so, critics related
to the measure had massively aroused, since its impact and the amount
of information handled by the company remains unknown.
From
March, 1st each registered user will receive a notification to accept or
decline the changes in the privacy policy. Even though you don`t accept
Google’s privacy policies you will be able to continue using the search
engine but your search experience won’t be the same.
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